Employers use LinkedIn over Facebook and Twitter in the hiring process.

Kingston, NJ (June 9, 2009) – Three-quarters of hiring managers check LinkedIn to research the credentials of job candidates, according to a Jump Start Social Media poll on how social media is being used in the hiring process. Of the hiring managers surveyed, 75% use LinkedIn, 48% use Facebook, and 26% use Twitter to research candidates before making a job offer. “Social media is not only a great networking tool, it’s also a way for employers to perform reference checks on job candidates,” said Veronica Fielding, president of Digital Brand Expressions and its social media service for consumers, Jump Start Social Media. “Because LinkedIn is the most professionally oriented of the three, it tends to attract hiring managers who are doing due diligence.” When it comes to sourcing job candidates, more hiring managers again prefer LinkedIn to Twitter and Facebook. Of the hiring managers surveyed, 66% of hiring managers visit LinkedIn, 23% visit Facebook and 16% use Twitter to find job candidates to fill openings.
“While social media sites are ideal ways of gaining more information on job candidates, hiring managers generally use job boards and more traditional methods of finding suitable resumes,” says Ms. Fielding. “Whether or not you are job hunting, you should be aware that your public profile is easily accessible so be sure to maintain a professional personal brand."


Link: http://www.jumpstartsocialmedia.com/pressrelease02.htm